6 Tips For Buying a Starter Home in the Bay Area

The San Francisco Bay Area has many advantages for potential homeowners—including beautiful scenery, a vibrant arts scene and proximity to some of the country’s best-paying jobs—but our housing prices aren’t among them.

A recent Business Insider survey found that 12 of the 25 most expensive housing markets in the United States are in the Bay Area, including seven of the top 10.

San Francisco is the major city with the most expensive housing market; a four-bedroom, two-bathroom home costs an average of $2 million.

Perhaps surprisingly, I think it’s possible to find a home in the Bay Area, even if you’re not a hot tech multi-millionaire (yet). In my experience advising clients, I’ve witnessed some effective, basic tactics that can help with buying a starter home in the Bay Area.

Here are six to keep in mind.


A starter home is an affordable property that meets your basic needs and lets you dip your toe in the real estate pool. It can also help you build equity.

You won’t spend the rest of your life in your starter home—rather, it’s a stepping stone. The equity you build while living in it will help you afford something bigger and better down the road.


Because you’ll be in this home for a while—typically about five to seven years—while you build equity, it’s crucial that it be livable.

Make a list of your absolute “musts,” including number of bedrooms, proximity to work, public transportation access, schools, the quality of the home itself, etc.

These should be minimum qualifications your home could have and still allow you to feel comfortable and happy.


Perhaps you’d love to own a condo in SOMA near the ballpark, but unless you can make an all-cash offer and go up 10% to 20% in price, that’s probably not a realistic goal.

Be honest with yourself about how much you’ll be able to save for a down payment and what you can afford to pay per month for a mortgage, property tax, insurance and homeowners association fees, if applicable.

Let your budget and minimum requirements guide your expectations. Your home-related costs shouldn’t exceed 28% of your gross income, and when you add in any other debts, such as that pesky student loan, your debt-to-income ratio shouldn’t exceed 36% of your gross income.


In 2019, the median home in San Francisco costs $1.7 million. This means half of the homes sold in the city cost more and half cost less, but there’s more to the story than that.

Buying a house in San Francisco may turn into buying a house near San Francisco, and for good reason. Your money has varying levels of buying power in different neighborhoods within the city and its suburbs.

For example, the median sale price in Vallejo was $422,000 last year, and median prices in Fairfield and Vacaville were $428,000 and $436,000, respectively.


Research shows the majority of home buyers begin their home search with online tools. These can give you an idea of available homes, but I think working with a real estate professional is the best way to gain insight into an area’s real estate market, help you pick the home most appropriate for you and help you make the right offer.

Your online search might turn up what looks to be the home of your dreams in a great neighborhood for just $600,000.

But in San Francisco, sellers often set a low initial asking price, knowing that a bidding war will drive up the sale price. A good real estate agent can help you navigate this often painful process.


Work with your real estate agent to develop a plan about when you’ll make an offer on a property.

  • The property should meet all of your minimum requirements.
  • You might also want to find out how many disclosures were requested. If 20 disclosures have been requested, then there may be seven to 10 offers, assuming no major issues crop up.
  • Decide if you’ll consider a tenancy in common, a type of ownership structure prevalent in the Bay Area in which multiple parties share a transferable ownership interest and that has specific legal considerations to consider.
  • And so on. Choosing your criteria with your real estate agent before you begin to make offers can take some of the anxiety out of the question.

Keep these tips in mind as you start the home search process. Above all: view buying a starter home in the Bay Area within the context of your longer-term plan of getting to your dream house.


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